By 1992, the feature was adapted by all Mercury vehicles (with the exception of the Cougar and Grand Marquis). For 1949, Ford Motor Company launched its first all-new post-war designs for all three of its model lines. The Capri made its return, shifting from German-produced captive import to counterpart of the Ford Mustang; for the first time, the Capri adopted Mercury divisional branding. On this page we present you the most successful photo gallery of Mercury Park Lane Fastback Marauder and wish you a pleasant viewing experience. In stark contrast to the breezeway roofline, Mercury offered the "Marauder" fastback roofline (shared with the Ford Galaxie 500XL); its aerodynamics helped Mercury gain ground in stock-car racing. As a 1985½ model, the Lynx underwent a mid-cycle update, adopting flush headlamps and a black-painted grille (in line with the Topaz). After the discontinuation of the Cougar, Mercury began a series of model introductions to further expand its model line. Mercury è stato un marchio automobilistico statunitense facente parte del gruppo Ford fondato nel 1939, il cui nome venne derivato dal pianeta e dalla divinità romana omonima. [10] Shared with Lincoln, Liquamatic proved complex and unreliable, with many systems replaced by conventional manual transmissions.[10]. While again sharing much of its bodyshell with Lincoln, the division adopted the three-model range of Ford. While the chassis was carried over, it underwent major handling upgrades, marking the introduction of the first overhead-cam V8 engine in an American-brand car. From 1958 to 1960, the feature made its return on the Continental Mark-series line, with a reverse-slant rear window (on both hardtops and convertibles). The model line was met with success, with examples used as personal cars among Ford executives (including Henry Ford II). [citation needed]. Copyright 2013-2018 Sportscar Standings. The smaller sedan, the Mercury Milan (a counterpart of the Ford Fusion) was sized closely to the first-generation 1986 Sable. Mercury's most luxurious 4 door model for 1967 was the Brougham, equipped like the Marquis, and available as a sedan or a hardtop. For 1971, Mercury gradually distanced itself away from performance vehicles. The 1949 redesign of the Mercury model line proved successful, with the division increasing its sales six-fold over 1948, becoming the sixth-most popular brand in the United States. Derived from the Grand Marquis, the Marauder was designed with higher-performance suspension and powertrain upgrades (sharing its engine with the Ford Mustang Mach 1). [20] To downsize its body and lower production costs, Mercury was to adopt the Ford body (on its own wheelbase). For 1982, Mercury introduced its first two-seat vehicle; the Mercury LN7 was marketed as a counterpart of the Ford EXP. In a race from 0-60 mph between 1999 Mercury Cougar vs. 1983 Mercury Capri, you would WIN by just hundredths of a second! Beginning life as the third-generation Ford Probe, the new Cougar adopted the chassis of the Mystique (becoming front-wheel drive for the first time). In the mid-1990s the brand received some free advertising when country music star Alan Jackson scored a hit with a 1993 cover of K. C. Douglas' "Mercury Blues", a song which heaped praise on their vehicles. [10] Through 1947 and 1948, few major changes were made. To compete with Fluid Drive (Chrysler) and Hydramatic (General Motors), the 1942 Mercury offered Liquamatic, the first semi-automatic transmission offered by Ford Motor Company. Sharing nearly identical bodywork with Ford trucks, Mercury-badged trucks were largely distinguished by a division-specific grille and exterior trim and badging. [3] As Ford announced the closure of the Mercury brand, signage related to the brand began to disappear from Lincoln-Mercury dealers. It darts ahead of the #2 ranked 1983 Mercury Capri by just hundredths of a second and the #3 ranked 1991 Mercury Tracer LTS by 1.3 seconds. [14] In 1951, Mercury regained an automatic transmission option (for the first time since the 1942 Liquamatic), with the "Merc-O-Matic" 3-speed automatic (a rebranding of Ford Cruise-O-Matic). Mechanically, each brand offered its own version of the Ford Flathead V8. In contrast to the comprehensive line of brands from General Motors (seven) and Chrysler Corporation (four), in 1935, Ford offered only its namesake brand and the cars of Lincoln Motor Company. After ending importation of the Capri II in late 1977, leftover examples were sold through the 1978 model year. Using low-power light bulbs, the grille between the headlights was illuminated. While again shared with Ford, the Mercury model line underwent a major revision, with the Marquis expanded to a full model range (alongside the Ford LTD) and the Colony Park no longer marketed as a separate series; the Park Lane and Montclair were discontinued. On June 2, 2010, Ford announced the closure of the Mercury line, effective at the end of the year as the company concentrated its marketing and engineering efforts on the Ford and Lincoln model lines. To eliminate overlap with the Monterey, the Meteor nameplate was adopted for an intermediate, giving Mercury a counterpart of the Ford Fairlane. As American manufacturers shifted away from convertibles, the final convertible produced by Ford Motor Company during the 1970s was a 1973 Mercury Cougar. Mercury has been focused on market entry-level luxury car segment between conventional models Ford and brand of luxury cars Lincoln. Capri Comet Cougar Grand Marquis Mariner Milan Montego Monterey Mountaineer Mystique Sable Tracer Villager Other Any model. For 1995, the Topaz was replaced by the Mystique, offered only as a four-door sedan. The Montclair and Park Lane were withdrawn in favor of the Monterey, Commuter, and Colony Park. Sold only in Canada, Ford ended sales of Mercury-badged trucks after 1968 (sales of the Mercury version of the C-Series COE continued through 1972); during the 1960s, the M-series shifted closer in appearance to its Ford counterpart. The data presented by Sportscar Standings are estimates only, are not guaranteed to be accurate, and are subject to change at any time. Deriving its name from Mercury wood-trim station wagons, the Villager was produced by Ford alongside Nissan Quest; both vehicles shared a chassis and engine with the Nissan Maxima. For the first time, the Eight was offered as a wood-bodied station wagon. Edsel Ford, son of Henry Ford, conceived Mercury in a bid to provide affordable, entry-level luxury cars to consumers. In 1964, Meteor was revived in Canada (replacing the Mercury Monterey in the same market). For 1967, Mercury introduced its two most successful nameplates, the Cougar and Marquis. See more ideas about Mercury cars, Mercury, Classic cars. Our car experts choose every product we feature. Mercury Classic Car Parts. In 1958, to accommodate the introduction of Edsel, Ford revised its divisional structure, with Mercury, Edsel, and Lincoln forming a combined division (M-E-L). Mercury is a defunct division of the American automobile manufacturer Ford Motor Company.Created in 1938 by Edsel Ford, Mercury was marketed as an entry-level premium brand for nearly its entire existence, bridging the price gap between the Ford and Lincoln model lines.Competing against Oldsmobile within General Motors, Mercury also competed most directly against Chrysler's DeSoto. In 1965, Meteor returned the Rideau and Montcalm names, using a Ford Galaxie body with a Mercury grille. For 1988, Mercury underwent multiple product revisions and updates. Shop the top 25 most popular 1 at the best prices! Run the car, and pay attention to any sounds that may be disconcerting. The Park Lane was introduced as a flagship model line on a 125-inch (3,200 mm) wheelbase (with the Turnpike Cruiser becoming part of the Montclair line). Centered in the grille, the silver Mercury emblem is a set of three stacked obtuse angles (also in silver). For 1964, the full-size range underwent a revision; the Montclair and Park Lane were reintroduced above the Monterey, with the Meteor and S-models withdrawn. Growing significantly in wheelbase (to improve interior room and handling), the Cougar was benchmarked in design against European premium luxury coupes. Il suo primo simbolo rappresentava infatti il dio Mercurio. One of the most expensive vehicles built and sold in the United States, the Lincoln Model K was rivaled in price by the Cadillac V-16, the Packard Eight and Duesenberg Model J. For 1975, the Mercury model range underwent a series of transitions. Sales Rise 2.0 % Compared With Year Ago", "Ford's F-Series Truck Caps 22nd Year in a Row as America's Best-Selling Vehicle With a December Sales Record", "Ford achieves first car sales increase since 1999", "F-Series drives ford to higher market share for third consecutive month", "1956 Mercury Montclair Sport Hardtop Coupe photo – Ken Leonard photos at", United States Council for Automotive Research, https://en.wikipedia.org/w/index.php?title=Mercury_(automobile)&oldid=992745191, Defunct motor vehicle manufacturers of the United States, Motor vehicle manufacturers based in Michigan, 2011 disestablishments in the United States, Vehicle manufacturing companies established in 1938, Vehicle manufacturing companies disestablished in 2011, Articles with unsourced statements from November 2018, Creative Commons Attribution-ShareAlike License, This page was last edited on 6 December 2020, at 21:48. After a hiatus of over three decades, the Mercury Marauder made its return, developed as a 2000s competitor to the 1994–1996 Chevrolet Impala SS. After overall market demand shifted away from large two-door coupes, 1997 was the final model year for the Mercury Cougar (alongside the Ford Thunderbird). Developed as a competitor to the Mazda MX-5, the Capri was mechanically derived from the Mazda 323 (although the Capri and MX-5 were unrelated to each other). The Cougar underwent a redesign, shifting from the Mustang chassis to the Torino/Montego chassis, becoming the counterpart of the Ford Elite; in what would later set the design precedent for the model line for over two decades, the Cougar was styled as a Mercury version of the Ford Thunderbird. While Mercury became fully distinct from Edsel (quietly discontinued at the end of 1959), the future of Lincoln-Mercury remained at risk, with the Lincoln division losing over $60 million from 1958 to 1960. Our proprietary 0-60 time calculations are based on the best estimates from several of the premier sources, including Motor Trend, Road & Track, Car & Driver and more. On November 1, 1945, the first 1946 Mercury Eights rolled off the assembly line. Sized between Ford and Lincoln, Mercury adopted a 116-inch (2,900 mm) wheelbase (four inches [100 mm] longer than Ford, six inches [150 mm] shorter than the Lincoln-Zephyr) with a body six inches (150 mm) wider than Ford. For 1962, Mercury revised its model line, matching it closer to Ford. Officially, Mercury's dead, but Ford's special platform prostitution diet doomed the brand from the start to a life of mediocrity. - Explore Gyula Molnár's board "Mercury cars" on Pinterest. After becoming dormant in the early 1980s, the Villager name returned for a second time in 1993 (as the Mercury Villager minivan). While Mercury was among the last brands to downsize and would have disastrous results downsizing its mid-size model lines (with the 1980-1982 Cougar), Mercury was among the first brands to integrate aerodynamic body design into its model lines and downsized its compact model lines (replacing the Zephyr with the Topaz). The Mariner, Milan, and Grand Marquis were produced through the end of 2010 for a shortened 2011 model year. [5] While the nameplate was briefly used by Chevrolet for 1933 (Chevrolet Mercury), the Roman god name was personally selected from over 100 potential model and marque names. At the other end of the size scale, the Mercury Capri was revived (for the second time) as an imported four-seat convertible produced by Ford of Australia. Jul 20, 2019 - Explore bobsmail45's board "Mercury cars" on Pinterest. First making an appearance in the 1946 Mercury Eight, the design was revived in the 1961–1964 Monterey/Colony Park. Reverting to its traditional role of a two-door coupe, the Cougar XR7 underwent a complete exterior redesign; adopting a far more aerodynamic body than its predecessor, the Cougar was styled with a notchback roofline (the Thunderbird, a fastback). For 1959, Mercury underwent a revision of its body, expanding to a 126-inch (3,200 mm) wheelbase. 1974 marked several significant changes throughout the Mercury model range, transitioning towards higher-content model lines. News Videos Talking Cars Podcast All Cars A-Z. For 1992, the Mercury model line would undergo an extensive update, introducing new generations of its best-selling model lines. In 1997, as part of the introduction of the Mercury Mountaineer SUV, Mercury reintroduced the chrome vertical "waterfall" grille. The Monterey returned as a distinct model line, slotted above the base-trim Custom; both shared bodies with Lincoln. To reflect the change completely, the Lincoln division renamed the Lincoln Motor Company (its name before World War II) in December 2012. To gain exposure for both Lincoln-Mercury brands, the Lincoln was given the same bodyshell as the 1949 Mercury Eight, largely distinguished by headlight and grille designs; Mercury and Lincoln would feature separately-trimmed interiors. On January 4, 2011, the final Grand Marquis was produced by Ford of Canada as the final Mercury-brand vehicle. The Mercury Meteor was introduced as an entry-level full-size range; as with the Comet, the Meteor was originally developed as an Edsel before its closure. Mercury Cars - Before You Buy a Mercury; See Research and Information on Mercury Vehicles at Autobytel.com. After meeting with initial success (outselling its previous-generation namesake for 1999 and 2000), sales declined; the Cougar was discontinued a final time after 2002 (as Ford shifted to a new generation of the Mondeo). Following the demise of Edsel and its effects on the Lincoln-Mercury division, Ford largely integrated its model lines across the United States and Canada by the end of the 1960s. [1] In terms of overall sales in North America, the Mercury brand held a 1 percent share (compared to the 16 percent share of Ford). The same year, the Ford Galaxie was introduced, shifting the Ford brand upward in price and content; fearing brand overlap with the Galaxie, Ford of Canada ended the Monarch brand after the 1961 model year. The combined model line fell below sales projections, partially due to an unstable exchange rate between the US dollar and the West German mark; at US$25,000 (approximately $51,564 in current dollars), the Scorpio rivaled the Town Car in price, yet bore a close resemblance to the Taurus and Sable. Far more aerodynamic than its predecessor, the exterior of the Grand Marquis was better-received by the marketplace than that of the Chevrolet Caprice and Buick Roadmaster (and the Ford Crown Victoria); sales of the model line doubled from 1991 to 1992, leading it to become the best-selling Mercury sedan through much of the 1990s. In short: Be meticulous. To match the Sable, the Topaz underwent a minor exterior update, receiving composite headlamps and a lightbar grille. The first Mercury assembled outside of North America, the Tracer was derived from the Mazda-designed Ford Laser (derived from the Mazda 323); American production was sourced from Japan and Mexico while Canadian production was imported from Taiwan.[24]. [26] Merkur remains one of the shortest-lived brands in the modern American automotive industry. Towards the early years of the brand, Mercury used its Roman namesake in a silhouette profile (with signature bowl hat with wings, as shown in the image). However, there are smart suggestions on when are the best times to purchase your next car. For 1963, two different rooflines were introduced on the Monterey as an option. Within the context of Mercury, most revisions were centered around the Cougar model range. Beginning the 1967 debut of the Mercury Cougar, several nameplates were derived from big cats, including the Bobcat and Lynx (with the Sable also adopting an animal name). While technically a mid-cycle model update, the Montego was replaced by the Cougar, with the latter offering sedan and station wagon bodystyles for the first time. While the Milan was outsold by its Ford Fusion counterpart (by a significant margin), the product line met with relative success, overtaking the Grand Marquis as the best-selling Mercury sedan in 2008. For 1996, the Sable underwent a second redesign, with Ford stylists further distinguishing the Sable and Taurus from one another. Introduced as a direct counterpart of the Chrysler Town & Country, the Monterey struggled to establish market sales as the minivan segment in North America declined as a whole; after 2007, the Monterey was discontinued alongside the Freestar. For the first time since 1979, the Grand Marquis underwent an externally substantial update (to slightly improve its aerodynamics); the rarely-produced two-door sedan was withdrawn. A new car is always a big investment, even when that “new” car is actually used, and it’s important to do your due diligence. During the 1990s, the division would see major redesigns of its best-selling model lines and would diversify its product line by introducing its first minivan and SUV product lines. [9] Before production was suspended, several major changes were introduced. Ford later used a different version of the song in its truck advertising. Following the introduction of the Oldsmobile Bravada and the Acura SLX, Mercury introduced the Mercury Mountaineer for 1997, entering the mid-size luxury SUV segment. During the 1980s, Mercury had largely succeeded in modernizing its model line and gradually separating its brand identity between Ford and Lincoln. After 12 years nearly unchanged, the Grand Marquis underwent a larger-scale redesign, sharing no body commonality with the previous generation. During the 1970s, the product line of the Mercury division was influenced by a number of factors that affected all American nameplates. Sep 20, 2020 - Explore Ed Smalley's board "Mercury" on Pinterest. Classic Mercury car parts for Sale. The counterpart of the Ford LTD, the Marquis was developed as a competitor of the Chrysler New Yorker, the Oldsmobile Ninety Eight, and Buick Electra. The 1973 model year brought major functional changes to the Mercury line, the fuel crisis notwithstanding; in various forms, all Mercury cars were given 5-mph bumpers. The Capri II (devoid of any divisional branding) became the second most-imported car in the United States (behind the Volkswagen Beetle). See more ideas about Mercury, Mercury cars, Classic cars. Replacing the Bobcat, the Mercury Lynx was introduced as the counterpart of the Ford Escort. A longer-wheelbase version of the Zephyr, the Cougar XR7 was a direct counterpart of the Ford Thunderbird. While sales of the Grand Marquis were highly profitable (then its best-selling model line), the mid-60s average buyers age was nearly two decades higher than what Lincoln-Mercury dealers sought to attract into showrooms. Sports cars with this rate of acceleration are generally classified as Spirited Cars. Find Mercurys For Sale by Searching our Online Inventory of Mercury Automobiles. Mercury Park Lane Fastback Marauder received many good reviews of car owners for their consumer qualities. For 1977, Mercury made significant revisions to improve sales to its intermediate model range (its slowest-selling models). During the mid-1930s, Ford Motor Company was again in danger of being left at a competitive disadvantage to both of its largest competitors (despite the continuing success of its new V8-powered product line). Through the use of advanced engineering most of the models of Mercury were based on the platform Ford. To distinguish the LN7, the rear hatchback was fitted with a compound-curve rear window. For 1962 and 1963, Lincoln-Mercury of Canada dropped the Meteor brand, coinciding with the introduction of the namesake Mercury product line and as Mercury distanced itself from Lincoln in price at the beginning of the 1960s. [27] It was also this year that television star Kate Jackson came on board as a regional spokeswoman for the Lincoln-Mercury sales division, promoting the Mercury models through the 1997 model year. For 1977, the Cougar logo was revised from a "prowling cat" to a "cat-head" emblem, later adapted by the Mercury Lynx, Mercury LN7 and the Mercury Capri. 1946 Mercury station wagon (Marmon-Herrington 4x4 conversion). Poorly received by critics and buyers, sales of the model line collapsed (to less than one-third of 1979 levels). The emblem became the final design featured for a hood ornament of an American-brand automobile, offered as an option for the Grand Marquis for 2005 (for a single year). For many years after its production, the 1949–1951 Mercury Eight (most commonly in two-door form) would develop a following as a street rod, making an appearance in several films. In another change, the Cougar model range was pared down to the XR7 coupe. Best New Car Deals. At its launch, Merkur introduced the Merkur XR4Ti sports coupe, a federalized version of the Ford Sierra XR4i (renamed in deference to General Motors). The introduction proved successful, with the entire division selling nearly 500,000 vehicles.[22]. Mercury Park Lane Fastback Marauder - one of the models of cars manufactured by Mercury. After 1976, the Rideau and Montcalm were discontinued, combined as a base Meteor trim level for the Mercury Marquis in Canada; Lincoln-Mercury of Canada dropped the Marquis Meteor after the 1981 model year. The Mercury styling of the brand is most commonly associated with a waterfall-style grille. For the first time, no V8 engine was offered for the Cougar (returning for 1991). [11] In line with Lincolns, Fords, and virtually all American-manufactured vehicles, 1946 production was functionally unchanged from 1942. If you’re looking for a flashy car, you’ll want to consider something other than the 2010 Mercury Milan Hybrid. All Product Reviews Electronics. Mercury Used and New Cars For Sale - AboutCar.com AboutCar.com launches new used car section Due to lack of marketing, the Marauder was discontinued after 2004. For 1965, the full-size models underwent a redesign; while still sharing the underpinnings of the Ford Galaxie, many styling elements were adopted from Lincoln, with advertising marketing them as "built in the Lincoln tradition". For the last time, Mercury offered the Lynx and the Grand Marquis two-door sedan. Taking the role of the Lynx, the Mercury Tracer was the first Mercury car since 1960 with no US-market Ford equivalent. In 1968, Lincoln-Mercury of Canada added Mercury badging to Meteor vehicles, gradually beginning to integrate Meteor into its model line. In 1975, the Monarch nameplate would again become associated with Mercury (in both the United States and Canada), becoming the counterpart of the Ford Granada. In 1957, Mercury introduced the Mercury Turnpike Cruiser, featuring a roofline with a retractable rear window. For performance-oriented trims, XR was used (Cougar XR7, Topaz XR5, and Capri XR3). For the first time, Mercury used the GS and LS trim nomenclature; in various forms, it would be used through the 2011 model year. During the middle of the 20th century, the small dealership network of Ford Motor Company in Canada necessitated some branding changes to attract buyers into showrooms. To distinguish itself from the Ford Thunderbird Turbo Coupe, the Cougar XR7 adopted a 5.0L V8 engine. In 1999, the emblem saw a minor revision, with the word "Mercury" added to the top half of the emblem. The 2010 Mercury Mariner is ranked #12 in 2010 Affordable Compact SUVs by U.S. News & World Report. While upper-trim models (such as the Grand Monarch Ghia or Marquis) would feature a crest on the hood or grille, lower-trim models (such as the Monterey or Montego) featured a crest in places such as the wheels. Previewed by the 1956 XM-800 concept car, the Turnpike Cruiser (the pace car of the 1957 Indianapolis 500) was slotted above the Montclair, distinguished by its quad headlamps and retractable rear window. Reviving a nameplate used by Edsel wagons, Mercury used the nameplate for all station wagons from the 1960s to the 1980s (with the exception of the Colony Park). Introduced in Canada in 1975, the Bobcat was the Mercury counterpart of the Ford Pinto, sharing its coupe, hatchback, and station wagon bodystyles. For 1967 it was available as a formal-roof 2 door hardtop. For the next six decades, the later Montclair, Medalist, Meteor, Marauder, Montego, (Grand) Marquis, Monarch, Mystique, Mountaineer, Milan, and Mariner all used nameplates starting with "M". By the beginning of the 2000s, the Mercury division began to struggle in efforts to modernize its brand image. [13] While Mercury would have subsequently higher yearly sales, at 5%, this is the largest market share ever held by the division. The Marquis and Monterey were given an exterior update, adopting a "pillared hardtop" roofline (frameless door glass supported by a thin B-pillar). For non-station wagons, Mercury introduced "S" sub-models to market sportier content; along with higher performance powertrains, the option packages included full-length consoles, floor shifters, and bucket seats with the S-22 (Comet), S-33 (Meteor), and S-55 (Monterey). [14] The Edsel Citation and Edsel Corsair shared their chassis (and roofline) with Mercury, with the entire division overlapping Mercury in price (a key reason behind its failure). See the full review, prices, and listings for sale near you! Concept cars. The Cougar base coupe, sedan, and wagon were counterparts of the Ford LTD II, with the Cougar XR-7 hardtop becoming a counterpart of the Ford Thunderbird. [19] Lincoln reduced its model line down to the Lincoln Continental (with a much smaller exterior footprint); to establish model continuity, the division shifted to a nine-year model cycle (the longest for an American brand). During the 1970s, the vertical waterfall grille design was adapted by nearly all Mercury vehicles (with the exception of the Capri and Comet). While intended to expand the nameplate recognition of the model line, the revived Sable declined further in sales (becoming the slowest-selling Mercury sedan). Intended as a competitor to the Chrysler Town & Country and Oldsmobile Silhouette, the Villager was sized between the two sizes of Chrysler minivans. Through the mid-2000s, Ford began to pare down the Mercury model line, ending development of direct counterparts of new Ford model lines. 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